Yumi Stynes Promotes Independent Greengrocers This Spring
‘A better choice!’ has launched its Spring Fresh national campaign, promoting independent greengrocers as the premier destination for fresh fruit and vegetables this season.
With media presenter and author Yumi Stynes spearheading the campaign, the avid home cook is educating consumers about the significant benefits of shopping at their local fruit and vegetable retailer.
Yumi co-hosts KIIS FM’s 3pm Pick-Up, and was formerly a presenter on TV for the morning show The Circle and on Channel V Australia.
The Spring Fresh campaign continues with digital media advertising, in-store merchandising, radio advertising, live events, and social media influencer promotions. Spring Fresh is the first of two major ABC national campaigns this financial year.
For more information on ABC and the Spring Fresh campaign, please contact Freshmark Marketing Manager Patrick Salas on 0431 371 067 or email firstname.lastname@example.org